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October 02, 2024

TOP-16 trends 2024 in dating app ui

Some have declarations of love on their lips, others have no intentions of dating, and app marketers are keeping an eye out for new trends in dating apps. Let's see what 2024 has for us:

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1. Traditional attributes of love such as hearts, cupids, etc. performed well in A/B tests conducted with SplitMetrics Optimise. Therefore, design groovy stickers for your users.

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2. If you go to the App Store, you will see a lot of letter-oriented icons. This is a popular trend in the design of dating app ui – minimalistic icons don't annoy users and stay in their memory.

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3. Technology – and some astonishing colour trends, such as Viva Magenta – will be key in 2024.

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